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We’re Practical Bridge Builders!

PRACTICAL RESOURCE FOR EQUIPPING LEADERS FOR GROWTH

Awesome Insight, a resource from Beyond Marketing Group, Inc. brings a passion to equip  leaders on practical ways for healthy church communication.   Our team focuses on seven factors that lead to healthy church communications.

The Seven Factors are:

1. Attract Factor (Welcoming & Hospitality)
   
2. Reach Factor (Outreach & Lean-In)
   
3. Keep Factor (Follow Up & Assimilation)
   
4. Leadership Development Factor
5. Next Generation Factor
6. Connect Factor
   
7. Plan Factor
   

Our goal is to provide resources and assist you in reaching beyond the walls to the community. We strive to equip with practical advice and counsel that will help further our client’s ability to attract, reach and keep people in the community. Our overall  goal is to be a practical resource that equips leaders who desire to be healthy in their approach to communication and growth.

OUR SERVICES

We Can Assist You In 5 Practical Ways

• COMMUNICATIONS /PROJECT MANAGEMENT

  • Brand Identity Development (Logo development)
    
  • Demographic Analysis
  • E-blast development
  • E-Newsletter development
  • Website Content
  • Media Coverage
    

• TRAINING SEMINARS
  • Hospitality Training
  • How-To Communications
    
  • How-To Reach Generations

• LEADERSHIP FACILITATION & DEVELOPMENT
  

• Leadership Retreats for Strategic Conversations
• Board Leadership Development
• Volunteer Leadership Development
  
• Life Coaching for Leaders Ready to Make Changes

YOUNG ADULTS

• Focus Groups & Research
• Communication Tools & Social Media (i.e. Facebook, Blogs)
• Effective Ways to Reach Young Adults
  

PRACTICAL RESOURCES & TOOLS

• e-books
• DVDs & CDs
• e-Newsletters
• Blogs
• Podcasts
• Coaching
  

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ABOUT LYNETTE HAWKINS

Passionate, Insightful & With Contagious Enthusiasm

Lynette Hawkins, lead consultant, coach and presenter shares a passion for helping organizations move to the next level. She speaks and writes on topics about reaching the next generation, first impressions, building relationships and ministry communications. She is an ordained elder in the Presbyterian Church. After years of working in brand marketing and management positions at major corporations, she took a leap of faith to continue her career where God would lead her.  Lynette is not your typical consultant. Everything she does takes a very practical approach looking for ways to connect beyond the walls. She has used many of these approaches in her own church work and non-profit groups where she has served on the board.

She developed the A.R.K.: Attract, Reach & Keep and Awesome Welcome! Seminars and Lean-In Seminars which have been highly rated by attendees. Her experience in strategic planning enhances her ability to help leadership teams shape plans and uncover where they should go next. She is often asked to speak at conferences and leadership events nationally.

She has an undergraduate degree in Marketing from Hampton University and a Masters of Business Administration from Northeastern University. She speaks and consults on communications for ministry and non-profit groups nationally across denominations. She is author of BMG Awesome Insight eNewsletter for Church Leaders and the book, Pick & Shovel Marketing.  Her work in brand management, advertising agencies and developing public relations helps her understand  how to equip leaders on how to lead and connect with the community effectively.

Recently, she was interviewed on TCT (Total Christian Television) network. Her articles appear regularly in church and judicatory newsletters as well as Net Results Magazine, The Christian Recorder, Clergy Journal and other publications.  She guest blogs with  www.thisisyourwakeupcallonline.com

Lynette Hawkins Bio

Article: Churches Advised to Attract Newcomers

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